Sunday, September 15, 2019

ASCFW Fashion Show 9.7.19....NYFW S/S20

The Fashion spectrum reaches from city to city, from country to country and from culture to culture.  On Saturday September 7, 2019 I had the wonderful opportunity of attending The ASC Fashion Week’s MODEST INDONESIAN Designers Fashion Show for New York Fashion Week. This Mid-day fashion show began at 1pm.  The style of this fashion show was a modest style with a twist of modernness. I took in this mid-day fashion show in hopes of viewing gorgeous fashion from an international platform.

Indonesia is located in South East Asia with more than 300 ethnic groups and a population of around 260 million. (
Indonesia has the largest Muslim Community in the world and the Largest Buddhist Sanctuary as well.  Hinduism is the oldest religion in Indonesia and is considered the main religion. (

-Largest Buddhist Sanctuary

Before you can fully understand another country's style, practices or manners, you must first studied that country and their culture or cultures! 

Religion plays a major role in the lives of families and communities in many countries and the way of dress is also an important part of religion as well. Like all people in all cultures, fashion is important and looking good is even more important.

Extraordinary, enlighten, unique and enjoyable is how I describe my over all experience at the ASC Fashion Week Fashion Show on Saturday, September 7, 2019!  My experience right down to arriving to the venue was excellent! Once I arrived to the venue, I was able to walk right into the venue, up the stairs and to the fashion show space. The staff was very grace-full and helpful in directing me to where I needed to be.  I met one of the producers of the show right away!  

Mr. Chauhan was very nice and personable.  Mr. Chauhan showed me where I would be sitting at the fashion show event, which happen to be on the front row near the entrance of the Runway!  Another "GREAT SPOT" to see another great fashion show! 

Prior to the show starting I was able to meet and mingle with a few people that were there to see the event.  Everyone, including the photographers were very friendly and the mood was fantastic in anticipation of seeing this amazing show in such a great venue!

The ASC Fashion Week Fashion Show took place at the Metropolitan Pavilion located on West 18th Street in Manhattan, NY.  The venue space was located on the 2nd floor of the Pavilion.  The set up of the room consisted of 2 aisles that were lined with White chairs on both sides that faced each other, LARGE ASC Fashion Week logos were displayed on the massive screens that welcomed the guests at the front of the aisles.

 White floors and white walls completed the clean, crisp look. 

For a bit of flare, the ASC Fashion Week team added a step and repeat of the sponsors and a pop-up sign for the ASC Fashion Magazine in the venue space as well.

As the saying goes, less is more and simple is sometimes best!


The fashion industry has expanded in so many ways over the last decade.  There are so many options now for shoes, coats, bags, jewelry, make-up and head-wraps for both women and men; customers have designers at their fingertips ready to deliver and satisfy their wants and needs.

Breath-taking, bold, beautiful, professional and refreshing is how I would describe the fashion for the ASC FASHION Week Mid-Day Modest Indonesian Fashion show.  I have attended several fashion shows and I have even produced my own as well, but never have I ever had the opportunity to view such beautiful fabric and patterns.  As someone who was born here in the United States, sometimes we are ignorant to the knowledge of other cultures, culture-wear and beliefs. 

The designers that were included in the array of gorgeous attire for this fashion show were Novita Sari, RYA Baraba, Lia Afif, Riris Ghofir, Tuty Adib, Gila Orlin, Nina Nugroho, Leny Rafael,  Jeny Tjahyawati, Nieta Hidayani and Lia Soraya.  These designers did not come to play!  Everything was beautiful! 

I am eternally grateful for the opportunity to attend such a spectacular fashion show event.  I met a few of the designers and guests at the very end of the show and the reaction by all was the same!!  Everything was beautiful!

But to further understand the process of such a phenomenal show you would need to learn more about the founders, the producers and all elements that make up ASC Production, Inc.!


Amit Singh Chauhan and Kiran Khan 

So much hard work, time and attention to detail go into producing an amazing Fashion Show and ASC Production Inc has set the bar on how one should move forward in this industry. The ASC Production Inc Company created the ASC Fashion Week, ASC Magazine and ASC TV with FASHION, as the center point of it all! 

ASC Production, Inc. is a production company who's focus is on promoting artist from diverse backgrounds in the areas of film, art and culture.  ASC Production, Inc. utilizes filmmaking, fashion shows and their very own fashion magazine and television channel as vehicles to promote next level diversification. This full production of talent brings together a multitude of people from both near and far. (
The Fashion Industry is constantly changing and to stay relevant in this Industry, one must stay current with today's latest style, trends and accessories. ASC Production Inc, puts on the ASC Fashion Week  during New York Fashion Week in New York City each season!  ASC Production Inc has been producing their fashion show during New York Fashion Week for the past 4 now 5 years. The ASC Fashion Week is one of the MAJOR fashion shows for New York Fashion Week and is documented as part of the New York Fashion Week calendar! (

The ASC Fashion Week specializes in fashion advertisement, marketing and production. The goal is to pair models and designers and designers with clients; ASC Production pride themselves on giving models, clients and designers a one of a kind experience! (  

believe that when a person has a good experience at an event, they are more likely to share that experience with others and persuade them to attend the same event.  Word of Mouth advertisement is very instrumental in getting the word out about a particular event and as an event planner and with many event planners the goal is get people in the seats and use as many forms of marketing you can use.

The ASC FASHION WEEK aims to promote diversification, bringing together a diverse group of designers within the New York Metropolitan area and beyond.  Flair, style, sass and a bit of sophistication is what you will find at ASC Fashion Week!  ASC Fashion Week aims to please and the ASC definitely delivers a professional runway experience, everything from Lights, Cameras to décor!

A individual's STYLE,  has a unique way of revealing to the WORLD, exactly who you are!  Fashion derives from the word "Style".  Fashion Designers use their own style of dress, style of what they like or don't like to create the fashion of their choice.  From belt buckles to neck ties, all fashion designs begin with an idea that a designer once had. 

It is pretty safe to say that every component of ASC Production is driven by the Fashion Industry.  What ASC Production Inc has created is an outlet for designers from ALL WALKS of Life, to come together under one roof and reintroduce to some and present to others a collection of amazing garments that are yet to be seen by anyone.

The Components of the ASC Production Inc, not only includes Fashion Shows, but also the ASC Fashion Magazine.

ASC Fashion Magazine is a New York-based magazine that covers a multitude of New York fashion designers as well as designers, Nationwide and Internationally. The ASC Magazine features local and international models, fashion photographers, fashion bloggers, musicians and artist.  Readers also  get to enjoy this monthly published magazine both online and in print! (

The ASC Fashion Magazine recognizes the work of artists and aims to present a diverse way of looking at culture through Fashion, Art and different Regions around the world.  The frequency of the magazine allows it's readers continuous insight on what's trending monthly in the fashion industry. This magazine provides a massive amount of brand recognition to several different entities in the fashion industry (  With its bold colors and eye catching layout, the ASC Magazine exudes beauty and elegance. 

ASC Production, Inc. has a TV Channel called ASC TV.  ASC TV is an online channel that allow viewers to watch short films and documentaries based on social awareness, comedies and thrillers. ( ASC TV is also involved in major international film projects and emphasizes various facets of fashion, culture and arts in Hollywood. (

The ASC Production Inc Team is a full production company that reaches a vast amount of people through, fashion, print and TV. 

Want to learn more about the ASC Productions, Inc.  check out their website at  To see ALL THINGS fashion and to stay up to date with information for the ASC Fashion Week follow them on both Facebook and Instagram at ASC FASHION WEEK and @ascfashionweek and to follow all updates on the ASC Fashion Magazine see @ascfashionmagazine

For more from The Savvy Event Guru Stephanie White from Stephanie White Events see our blog site at  Stay tune for my next blog story on The POWER of FASHON fashion show on September 21, 2019! in Washington, DC!

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